Artificial intelligence impact on the insurance industry: the Unipol Group S.p.A. case

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abstract

This paper provides an in-depth exploration of the insurance industry, with a particular focus on the transformative impact of artificial intelligence. The study begins by examining the fundamental aspects of the insurance sector, including the various types of policies and the historical evolution of the insurance market. It then delves into the Insurtech landscape, offering insights into the industry’s classification, innovative strategies, and game-changing technologies.
Within the game-changing technologies, a significant portion of the paper is dedicated to the role of Artificial Intelligence (AI) in the insurance field. The analysis covers the drivers of AI adoption, the implementation of Narrow AI, and presents real-world use cases. The benefits and potential risks associated with integrating AI in insurance operations are thoroughly discussed, along with the challenges and opportunities that insurers may encounter.
To provide a practical perspective, the paper includes a case study on Unipol Group S.p.A., examining its presence in the insurance, financial, and real estate sectors.
The paper concludes with reflections on the future trajectory of the insurance industry, considering the ongoing innovations and challenges. By synthesizing theoretical insights with a concrete case study, this paper contributes to a holistic understanding of the evolving dynamics within the insurance sector, emphasizing the pivotal role of Insurtech in shaping its future landscape.

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