The Strength of Weak Ties

@article{granovetter-ajs78,
   apice = {GranovetterAjs78},
   author = {Granovetter, Mark S.},
   journal = {American Journal of Sociology},
   month = may,
   number = 6,
   pages = {1360--1380},
   publisher = {The University of Chicago Press},
   title = {The Strength of Weak Ties},
   url = {https://www.jstor.org/stable/2776392},
   volume = 78,
   year = 1973
}